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I think this is primarily Google trying to clean up results organic search at this point, not local business search results. I think we can get crazy trying to chase search engine rankings and constantly keep up with the latest algorithm changes. Google is going to make algorithm changes up and down, left to right, and things are constantly going to change. Again, I come back to how this impacts what my strategy is online. Positions 6-10 is what Search Engine Journal is reporting. Again, Google will never let you know what their algorithms do, but it looks like it’s impacting organic search, not a local business results, and it’s hitting the lower end results of the first page.

#Dex online people update

This update seems to primarily impact organic search. It’s good to be aware these updates, but I still boil it back down to, “OK, what does that mean to me and what should I be doing about it?”

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Google is constantly making changes to their algorithms and how to rank search results. I think the biggest thing is nail down what this really means and how it impacts you. But you’re seeing reports in Search Engine Journal, Search Engine Land and other places that there were some major updates. Of course, Google says that they always do updates, so they’ll never confirm a specific update. So let’s talk about the Google algorithm update that just happened on June 25th. Now we were wanting to go through all four data providers, but with the news that happened with Google’s update and the Dex / YP merger, we’re only going to go through two of them today and then we’ll go through the rest of them next week during Office Hours. And then we’re going to dive in on the data providers. We’ll talk about the big merger that just happened over the July 4th weekend with Dex and Yellow Pages and what that means. Also, if you don’t mind, use the comments section below and throw any questions you may happen to have in there.Ī couple things we’re going to go over today is a Google algorithm update that happened late June that some people may be seeing some results for now. Just a couple notes this is going to be archived in the VIP section so you can refer back to it or other VIPs can see it when they get the chance. Welcome to this first Office Hours Call that we’re having. And if you’re not a VIP member yet, click here to check it out! Google Algorithm Update Transcript We’ll cover the other three data providers, Acxiom, Factual, and Foursquare, during our next weekly Office Hours session. These are two critical listings that every business must claim since Google, Facebook, Yelp, Apple and thousands of other sites and apps license local business data from these providers.

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In this video excerpt from our most recent Office Hours session, we cover what both of these changes mean to you and your clients … and what you need to do about them.īTW, if you’re a VIP member, be sure to log in to the VIP area for the full Office Hours session video where we also go step-by-step through updating two of the major local business data providers, Localeze and Infogroup. First, Google updated their search results algorithm in late June, and over the holiday weekend, Dex announced it was acquiring YP. There have been a couple of big news items recently.